1 month ago
PSA ON TURNING DOWN COMPANIES!
Don’t be afraid to say “no” to opportunities that will make you deviate from your cause. Over the past year I have had big corporations reach out to me over and over again with offers of lots of money, exposure, and boosting my profile in exchange for me advertising their products that harm the earth 🌎. These are companies that totally contradict @thisiszerohour ‘s messaging, have no history of environments activism, and that you have definitely heard of and shopped at before. I will admit I have at first been a little tempted to take these deals — I’m not going to lie: money, clout, fame, and VIP treatment sound awesome after years of slogging through the unglamorous world of community organizing. But each time I get these advertising opportunities from corporations that go against what the #ThisIsZeroHour movement fights for, I turn them down. Every time, I say NO. Because no amount of fame, VIP treatment, new social media followers, money or clout will get me to stray from the cause I fight for — it’s not worth it. We are in the 6th mass extinction and I’m not going to let shiny objects dangled in my face, like the possibility of exposure and fame, distract me from the cause. I am okay working with some companies, don’t get me wrong. It was awesome collaborating with @albabotanica and I’m excited about a potential @burtsbees collab coming up 🐝! I really want to work with eco friendly companies like @patagonia and @lushcosmetics too — the problem is not working with companies in general, it’s advertising for the companies that go against what I’m fighting for. So I guess the point of this long post is that while some corporate opportunities are fine, you need to be careful because other times companies get young activists to sell out (example: companies have for some reason tried to get me, a #climateactivist to advertise fast fashion, one of the main causes of climate destruction). No amount of fame is worth selling out and deviating from your cause. Keep your eyes on the prize. There are systems of oppression out there that need to be fought, a #climatecrisis to solve, and we cannot afford to get distracted! #youthtopower